E-mail is part of people’s lives; it is a powerful way to stay connected with your target customers, everybody has their e-mail set on their mobiles which makes it a great marketing tool.
E-mail marketing works best when it is personalized which is where Market Gate plays a major role as we take it to the next level by tailoring the campaign so that communication is relevant to the customer’s interest and be considered as valuable information. Whether the message is company achievement, product/service launch, product/service offering or innovation we know how to deliver it the right way, it’s easy, effective and inexpensive and allows business owners to reach a large pool of customers.
While social media is great for interacting with your audience and penetrating new markets, it needs to be integrated with e-mail campaign to be able to convert those leads into becoming customers and assist in retaining them.